Essentials of Entrepreneurship and Small Business Management (2nd Edition)

By Unknown Author.

Essentials of Entrepreneurship and Small Business Management (2nd Edition)

Description

For courses in Small Business Management and Entrepreneurship. *A streamlined version of the authors' best-selling Effective Small Business Management, Fifth Edition, this 15-chapter, self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using a lively, interesting writing style, an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process and critical issues of creating, launching, and managing a successful small busi...

ISBN(s)

0137272987, 9780137272983

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